Aims and Objectives

These aims and objectives provide the basic principles and guidelines by which we conduct our business. Let us move as one to achieve them.

  • To attain a sufficiently high level of profit that the Company will rise to the higher ranks of industry in the Philippines recognizing that it can serve the needs of its employees and society in general, only if it is financially healthy.
  • To achieve corporate growth at a peace significantly faster than the economy as a whole.
  • To render only the highest quality of service to our customers at all times, being committed to excellence in all parts of the organization.
  • In order to achieve the above goals, to employ people of significantly higher than average capacity, who are willing to devote their energies toward building an organization we can all be proud of.
  • To motivate its employees to continuously improve quality, reduce costs and increase productivity, and to remunerate them at levels higher than industry in general.
  • To create an environment, both physical and mental, in which all employees are enabled, encouraged and stimulated to perform at their highest potential of output in creativity and to attain the greatest possible level of job satisfaction.
  • To ensure a dynamic business structure by continuously seeking improvement, by applying the most advanced technology available and by concentrating investment where it will be the most profitable and enjoy the highest growth potential.
  • To be a good corporate citizen, to contribute where possible to the welfare of society in general, promoting environmental awareness in the workplace and with our work associates, and to adhere to only the highest legal and ethical standards.